Data · dataset · 2023
Data-driven E-commerce UI Personalization: Going Beyond Product Recommendations
Listed in Teesside University Research Data Repository
Description
The dataset includes 1. online store customer behavior data (clickstream) from 1.04.-30.11.2023, used to cluster customers and evaluate the effectiveness of implemented modifications (catalog: learning-dataset) 2. clustering results to verify the effectiveness of implemented changes (catalog: clustering) 3. detailed data for calculation of macro-conversion indicators (catalog: macro-conversion-indicators) 3. detailed data for calculation of micro-conversion indicators (catalog: micro-conversion-indicators)
Links
Where it is published
- DOI doi.org/10.17632/sxmgyvxpv9.1 ↗
DOI / persistent id · from researchdata tees ac uk
Catalogue records · 1
- OAI-PMH record data.mendeley.com/oai?verb=GetRecord&metadataPrefix=oai_dc&identifier=oai%3Adata… ↗
metadata API · from researchdata tees ac uk
Topics
- From keywords
- Earth & Environmental Science · Economics & Finance
Provenance · 1 source records, 7 field assertions
| Source | Key | Last seen | Raw |
|---|---|---|---|
| Teesside University Research Data Repository | oai:data.mendeley.com/sxmgyvxpv9.1 | 6 h ago | JSON v1 |
| Field | Assertion | Extractor | Evidence |
|---|---|---|---|
| access_level | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[field].local:field:earth-environmental | mapping · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[field].local:field:economics-finance | mapping · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| description | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/description |
| license | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/rights |
| publication_date | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| title | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/title |