USA Travels

Topics: Frequency, duration and purpose of previous stays in the USA; recommendations for the USA trip; places of stay in the USA; means of transport used; trip costs; judgement on the prosperity of the Americans and the purchasing power of the DM in the USA; preferred opportunities for meals and overnight stays in the USA; associations with the terms ´vacation´ and ´holidays´; preferred country visited on vacation and type of vacation; distant travels undertaken in the last few years; recommendations for these trips; interest in advertising material about USA trips; attitude to group trips; media usage; designation of newspapers and magazines read; listening to radio broadcasts; possession of television set; memory of advertising about vacation in the USA; city size.

Demography: age (classified); sex; marital status; school education; vocational training; occupation; professional position; household income; size of household; head of household; state. Interviewer rating: social class of respondent.