Study on Producer Willing of Agricultural Materials Group Purchasing in Pingtong

The major items of group purchase are cover bag and carton, next are agricultural chemicals and fertilizers. For golden mangos producers, participate experience are low, but willing are high. For wax apples and origin mangos and papayas producers, participate experience and willing all high.

For Alen mangos, participate experience and willing all low. For cut flowers producers, participate experience are low, but willing are high. Form probit regression analysis, the participate willing impact factors of fruit producers includes producers’ age, education, farm experience, management cost and area, group purchase experience, purchase groups exercise and economic inducement.

For cut flowers producers’ willing, purchase groups exercise are mostly impact factor. So, this study suggest those impact factors must consider in group purchase of material for agricultural production. For above-mentioned, this study recommend production and marketing groups to promote group purchase of fruit crops materials and keep relationship with firms of materials to obtain technology and service of production.

Government can assist farmers’ groups to purchase materials of production and suit the need of farmers to reveal scale economics and competition. As for cut flowers, this study recommend farmers’ groups promote group purchase together, and each farmer’ groups must separate material items in each area. Otherwise, for group purchase efficiency, groups can keep relationship with firms of materials to obtain reasonable purchase condition and information and technology.