Data · dataset · 2009
The Tourist Satisfaction and Satisfaction Improvement Strategy for Hot Springs Tourism in Taiwan: Overseas Tourist Viewpoint
Listed in Harvard Dataverse
Tourism industry is one of most potential development industry in 21 century.
Description
Nowadays, Taiwan government announces that tourism industry is a strategic nation development industry and promotes the image of “Formosa Island” into worldwide tourism. According 2006 survey report of inbound visitor’s purpose, the rate of Japanese in whole inbound tourist is 47.7%.
Therefore, hot springs tourism that is a favorite activity of Japanese definitely needs to be noticed and promoted during the development of Taiwanese tourism. Numerous researches show that tourist satisfaction affects tourist retention and competitive advantage of tourism destination. Understanding international tourist satisfaction and finding critical attributes of tourist satisfaction are two important issue of present tourism management.
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This research aims to propose a revised Importance-Performance Analysis, to understand the international tourist satisfaction of Taiwanese hot springs tourism, and to obtain the critical tourist satisfaction attributes of Taiwanese hot springs tourism by using revised Importance-Performance Analysis. The scope of survey research is limited at Yangmingshan national park and Wulai special scenic area. The questionnaire has four versions include English, Japan, Traditional Chinese and Simplified Chinese.
After performing formal survey, 465 valid questionnaires are collected. Research results show the international tourist satisfaction of Taiwanese hot springs tourism is 3.81 which mean satisfaction. There are 6 critical tourist satisfaction attributes of Taiwanese hot springs tourism and shall be noticed and improved for pursuing higher international tourist satisfaction, tourist retention and competitive advantage of Taiwanese tourism.
Links
Where it is published
- Dataverse dataset page dataverse.harvard.edu/dataset.xhtml?persistentId=doi%3A10.6141%2FTW-SRDA-E95013-1 ↗
landing page · from Harvard Dataverse
- DOI doi.org/10.6141/tw-srda-e95013-1 ↗
DOI / persistent id · from Harvard Dataverse
Catalogue records · 1
- Dataverse API dataverse.harvard.edu/api/datasets/:persistentId/?persistentId=doi%3A10.6141%2FTW-SR… ↗
metadata API · from Harvard Dataverse
Topics
- Inferred from text
- Image 75%
Provenance · 1 source records, 6 field assertions
| Source | Key | Last seen | Raw |
|---|---|---|---|
| Harvard Dataverse | doi:10.6141/TW-SRDA-E95013-1 | 14 d ago | JSON v1 |
| Field | Assertion | Extractor | Evidence |
|---|---|---|---|
| concepts[modality].local:modality:image | enrichment · Harvard Dataverse | keyword-concept-rules@1.0.0 | title+description (75%) |
| created_date | source · Harvard Dataverse | connector:dataverse@1.0.0 | |
| description | source · Harvard Dataverse | connector:dataverse@1.0.0 | /description |
| publication_date | source · Harvard Dataverse | connector:dataverse@1.0.0 | |
| title | source · Harvard Dataverse | connector:dataverse@1.0.0 | /name |
| updated_date | source · Harvard Dataverse | connector:dataverse@1.0.0 |