The Image of the Entrepreneur of the Germans

Topics: assessment of social significance of different occupational groups; associations with the term entrepreneur; ideal image of an entrepreneur; personal employment in a private enterprise; characterization of personal topmost boss; sex of boss; satisfaction with boss; model character of boss; image of the entrepreneur in general (scale); evaluation of social influence of entrepreneur; evaluation of achievement ability of trade unions and employer associations; preference for national economy or private economy; sources of information about political and economic questions; image of entrepreneur in media; competence or profit orientation of entrepreneurs; perceived development of the image of the entrepreneur in the course of time; responsibility of the entrepreneur for current unemployment; understanding or walling off the concept of entrepreneur; most important aspects of occupational work; work satisfaction; detailed list of company social services received and privileges; ties to company; desire to trade with the boss or head of department.

Demography: age (classified); sex; school education; occupation; occupational position; employment; area of business of company; company size; household composition; membership in a trade union; party preference (Sunday question); eligibility to vote.