Data · dataset · 2024
Dataset on the Influence of Green Marketing Factors on Purchasing Decisions Mediated by Perceived Value in Coffee Shops in Central Java
Listed in Teesside University Research Data Repository
This dataset contains data collected for a study on the influence of green marketing factors (green brand image, green product price, and environmental awareness) on purchasing decisions, mediated by perceived value, in coffee shops in Central Java, Indonesia.
Description
The data was gathered through a structured questionnaire and includes the following components: Data for Analysis: Raw and processed data used for statistical analysis.
Translated Questionnaire: The questionnaire used for data collection, translated into English. Figures: Visual representations of the data and key findings. Excel Analysis File: Detailed analysis and results in an Excel format, including statistical tests and outputs.
Links
Where it is published
- DOI doi.org/10.17632/h6z3w6wbwn.1 ↗
DOI / persistent id · from researchdata tees ac uk
Catalogue records · 1
- OAI-PMH record data.mendeley.com/oai?verb=GetRecord&metadataPrefix=oai_dc&identifier=oai%3Adata… ↗
metadata API · from researchdata tees ac uk
Topics
- From keywords
- Earth & Environmental Science · Economics & Finance · Marketing · Psychology & Behavioral Science
- Inferred from text
- Image 75%
Provenance · 1 source records, 10 field assertions
| Source | Key | Last seen | Raw |
|---|---|---|---|
| Teesside University Research Data Repository | oai:data.mendeley.com/h6z3w6wbwn.1 | 5 h ago | JSON v1 |
| Field | Assertion | Extractor | Evidence |
|---|---|---|---|
| access_level | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[field].anzsrc:group:3506 | mapping · researchdata tees ac uk | vocabulary-mapper@1.0.0 | keywords['Marketing'] |
| concepts[field].local:field:earth-environmental | mapping · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[field].local:field:economics-finance | mapping · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[field].local:field:psychology-behavioral | mapping · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| concepts[modality].local:modality:image | enrichment · researchdata tees ac uk | keyword-concept-rules@1.0.0 | title+description (75%) |
| description | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/description |
| license | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/rights |
| publication_date | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | |
| title | source · researchdata tees ac uk | connector:researchdata_tees_ac_uk@1.0.0 | /metadata/dc/title |