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Data · dataset · 2003

Market Segmentation by the Types of Tourists and Its Relationships with Tourism Strategy: the Case of Hualien Tourism Industry from the Viewpoint of Demand Side

Listed in Harvard Dataverse

This research is gong to study Hualien\'s tourism from the viewpoint of demand side.

Description

The types of tourists by will be used as the variables for market segmentation. Accordingly, the tourism strategies will be developed. , Finally, the strategic fit will be tested with respect to each segment to see which strategy is appropriate.

Links

Provenance · 1 source records, 5 field assertions
SourceKeyLast seenRaw
Harvard Dataversedoi:10.6141/TW-SRDA-E88134-112 d agoJSON v1
FieldAssertionExtractorEvidence
created_datesource · Harvard Dataverseconnector:dataverse@1.0.0
descriptionsource · Harvard Dataverseconnector:dataverse@1.0.0/description
publication_datesource · Harvard Dataverseconnector:dataverse@1.0.0
titlesource · Harvard Dataverseconnector:dataverse@1.0.0/name
updated_datesource · Harvard Dataverseconnector:dataverse@1.0.0