Data · dataset
The Name-Brand Article in the Judgement of the Consumer (July 1958)
Listed in GESIS Data Archive
The position of the term ´name-brand article´ in the consciousness of the public.
Description
Topics: degree of familiarity of the term ´name-brand article´; judgement on name-brand articles in comparison to other products; orientation function of name-brand articles; characteristics of name-brand articles; brand loyalty; party preference. Demography: state; refugee status; city size; religious denomination; sex; age (classified); school education; employment; occupation; income; size of household; composition of household; possession of durable economic goods; head of household; marital status.
Links
Where it is published
- DOI doi.org/10.4232/1.0100 ↗
DOI / persistent id · from gesis org data services
Catalogue records · 1
- OAI-PMH record dbkapps.gesis.org/dbkoai?verb=GetRecord&metadataPrefix=oai_dc&identifier=oai%3Ad… ↗
metadata API · from gesis org data services
Topics
- From keywords
- Earth & Environmental Science · Psychology & Behavioral Science
Provenance · 1 source records, 4 field assertions
| Source | Key | Last seen | Raw |
|---|---|---|---|
| GESIS Data Archive | oai:dbk.gesis.org:DBK/ZA0100 | 6 d ago | JSON v1 |
| Field | Assertion | Extractor | Evidence |
|---|---|---|---|
| concepts[field].local:field:earth-environmental | mapping · gesis org data services | connector:gesis_org_data_services@1.0.0 | |
| concepts[field].local:field:psychology-behavioral | mapping · gesis org data services | connector:gesis_org_data_services@1.0.0 | |
| description | source · gesis org data services | connector:gesis_org_data_services@1.0.0 | /metadata/dc/description |
| title | source · gesis org data services | connector:gesis_org_data_services@1.0.0 | /metadata/dc/title |